Initials BB.

And Brigitte Bardot created Woman

Brigitte Bardot goes beyond the myth of perfection, she is femininity incarnate, she is the incarnation of a new unhindered femininity. Incandescent and free by nature, she pushes the limits of unique beauty to embrace all the facets of a captivating positive sensuality. A true style icon, influencer before the era of Instagram social networks, the muse BB launches fashion trends, triggers passions and continues to inspire generations of unique and assertive women whose conquering diversity creates a common strength , authentic and daring.

Looks Brigitte BARDOT

The iconic BB.

A look back at the legendary looks of the most famous French woman...

I am inspiring myself
Carte cadeau - Brigitte Bardot lingerie et maillots de bain

The BB gift card.

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Reveal the muse within you

BB symbolizes carefreeness and joy of life. Free, she dares everything. Her outfits in life and on screen radiate seduction and desire. A style that is both timeless and fashionable and continues to inspire creators. Each season, they reinvent the codes of its iconic wardrobe, from the romantic impertinence of a gingham print to the ingenuous charm of the daisy , from a profusion of polka dots to English embroidery and refined lace , before making a stopover in Saint-Tropez to extend the summer.